Longines launches in Sydney

Swiss watchmaking company, Longines, launches their first Australian Boutique in the Queen Victoria Building, Sydney by welcoming the Commonwealth Games Queen’s Baton.

Longines is the Official Timekeeper of the Gold Coast 2018 Commonwealth Games (GC2018) and Official Partner of the Queen’s Baton Relay.

The Queen’s Baton arrived in Australia on 24 December 2017 and carries a message to the athletes from Her Majesty, Queen Elizabeth II. It is now travelling across all states and territories of Australia to arrive on the Gold Coast in time for the Opening Ceremony of the XXI Commonwealth Games on 4 April 2018.

Australian high jumper, Amy Pejkovic, handed the 2018 Queen’s Baton to former Miss World, Aishwarya Rai Bachchan, who is Longines’ Ambassador of Elegance. Aishwarya Rai attracted a crowd of local Indian fans who recorded every moment of her speech.

She was joined on stage by Longines Vice-President and Head of International Marketing Juan-Carlos Capelli, who also spoke at the event. Matt Shirvington, sports presenter and the second-fastest Australian of all time over 100m, served as MC.

The Conquest V.H.P. Gold Coast 2018 Commonwealth Games is the Official Watch of GC2018. This exceptional Longines timepiece displays an engraving of the Gold Coast 2018 logo with the mention “Gold Coast 2018 XXI Commonwealth  Games”.

The boutique is on the George Street side of the Queen Victoria Building and its’ display of watches for sale include the Master Collection, the Heritage Collections, La Grande Classique, La DolceVita and the Equestrian collection.

Longines is located in shop 10/12 of the ground floor of the Queen Victoria Building Sydney (455 George Street, Sydney).

For more information about Longines, go to: www.longines.com.au